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Search engine optimization for magento

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$1750

PER MONTH

Improve Organic Ranking with an SEO Audit

SOME OF THE MOST COMMON SEO ISSUES
THAT NEGATIVELY AFFECT YOUR WEBSITE:

  • Duplicate content indexed by search engines
  • "Thin-content" pages
  • Duplicate meta tags
  • 404 error pages
  • Broken internal links
  • Outdated SEO tricks
  • Low speed\low performance
  • Wrong mobile version redirects or no mobile content

The Definitive Guide to Magento 1.9 SEO
by Ecomitize LLC.

1

Use Ajax-Layered Navigation (No URL Parameters)

Why? Ajax-layered navigation leads to higher ranks in SERPs by avoiding Google Panda filters and issues with duplicate content.

Tip: You can also use an Ajax-layered navigation for pagination but you must keep all links to product cards on the category/subcategory code page.

2

SEO-Ready Structure

Why? Use category, subcategory and multiple tags to create/filter product listings (SEO landings) according to search demand (keyword research).

Tip: This process allows you to create multiple SEO landing pages (product listings) without creating duplicates and enables you to cover search demand with dozens of keywords.

3

Only One URL Option for Every Product Card Page

Why? One URL per product card page avoids duplicate content issues that lower rankings in the SERPs or even causes website filtering via Google Panda.

4

Do not use Categories Path for Product URLs for New Websites

Why? This also helps avoid duplicate product card pages. Although, if category path is already enabled do not change anything.

5

Diverse but Important Features:

  • Media sitemap + Standard sitemap should be used.
  • All images should be ready for Google Images search engine (alt tags, title tags, human-readable, meaningful filenames).
  • Never pass link juice to all SEO-useless pages.
  • Valid rel=canonical for all category and product pages.
  • Breadcrumbs are a must.
  • All information on product card pages should be in a text form (no text on images).
  • Do not duplicate text on product card pages/category pages.
  • Correct <h> tagging.
  • All SEO-useful texts should be in the code page (not JavaScript file).
6

100% Mobile ready

Why? Mobile devices drive nearly half of eCommerce traffic. Google lowers SERP rank of websites that are not mobile-ready.

7

Faster than Competitors

Why? Website speed is an important ranking factor in Google and only the fastest websites reach the top positions in SERP. Speed is crucial for eCommerce usability.

8

Index Each Product Card

Decrease the nesting level for product card pages. Set internal linking between product pages with related products and popular products sections.

9

Auto-Redirect Pages with Deleted Products to Category Pages

Why? After a few years of active online life you have a lot of deleted or disabled products resulting in 404 errors. Auto-redirects solves the majority of 404 errors.

10

Correct Titles and Descriptions

Create customized, Google-friendly and user-friendly title and description tags for all product and category pages in order to ensure higher rankings and your websites efficiency.

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